IKEA

For IKEA’s advertising campaign tailored to the Spanish market, I styled wardrobes that captured the authentic lifestyle and cultural of the Gen Z audience. Focusing on blending IKEA’s modern, functional aesthetics for current youths, I curated looks that felt both relatable and aspirational. Through thoughtful selection and coordination of clothing and accessories, the wardrobe styling helped bring the campaign’s story to life, enhancing the connection between the brand and its diverse customers.